Case study in marketing Essay

By the end of your reading, you should be able to answer the following questions: 1. What do you understand by the term Corporate Social Responsibility (CSR)? 2. Explain two actions that Amway and its IBOs are currently taking that involve CSR. 3. Analyse the key ingredients in Amway’s CSR strategy. Show how the strategy is designed to translate the vision into practical steps on the ground. 4. Recommend ways in which Amway could enhance and develop its impact on making every child matter. Introduction Corporate Social Responsibility (CSR) means businesses and organisations working responsibly and contributing positively to the communities they operate in. It involves working with employees, their families, the local community and society at large to improve their quality of life. Companies that operate in a socially responsible way strengthen their reputations. In business, reputation is everything. It determines the extent to which customers want to buy from you, partners are willing to work with you and your standing in the community. The company  Amway is one of the world’s largest direct sales organisations with over 3 million Independent Business Owners (IBOs) in over 80 markets and territories worldwide. It is a family-owned business with a strong emphasis on family values. Its IBOs are often couples. Many of these are raising families. They therefore have a strong bond with children. These families are more than happy to partner with Amway, who, as part of its Corporate Social Responsibility strategy, works with UNICEF, the United Nations Children’s Fund. As a family company, Amway is committed to playing a part in improving the lives of children in need across the globe. In this way, the company is able to show its commitment to the support of global causes. Amway defines a global cause as ‘a social issue affecting many people around the world engaged in a struggle or plight that warrants a charitable  response’. This case study shows how Amway is a business that does more than provide customers with good quality products. It shows the practical realities of Amway’s global commitment and how it plays a key role in the communities in which it operates. Growth and responsibility An understanding of how Amway operates as an organisation gives a clearer picture of the contribution it can make to help children in need across the globe. Amway’s vision is to help people live better lives. It does this every day by providing a low-cost low-risk business opportunity based on selling qualityproducts. What does Amway do? Amway distributes a range of branded products. These products are sold to IBOs worldwide. The IBOs are Amway’s links with consumers and the communities in which they operate. The IBOs are self-employed and are highly motivated. They work within the guidelines of Amway’s Rules of Conduct and Code of Ethics, which are about being honest and responsible in trading. IBOs sell to people that they know or meet. They can introduce others to the Amway business. Typical products that IBOs sell include: personal care – fragrances, body care skin care and cosmetics durables such as cookware and water treatment systems nutrition and wellness products such as food supplements, food and drinks. IBOs play a key part in helping Amway to deliver its Global Cause Programme. In order to give many of the world’s children a chance to live a better life, Amway launched the global One by One campaign for children in 2003. The One by One programme: helps Amway to bring its vision to life declares what the company stands for builds trust and respect in Amway brands establishes Corporate Social Responsibility at a high level. Amway encourages staff and IBOs to support its One by One campaign for children. Since 2001, Amway Europe has been an official partner of UNICEF and has been able to contribute over â‚ ¬2 million (about  £1.4 million). The focus is on supporting  the worldwide ‘Immunisation Plus’ programme. This involves, for example, providing measles vaccines to children across the globe. The ‘Plus’ is about using the vehicle of immunisation to deliver other life-saving services for children. It is about making health systems stronger and promoting activities that help communities and families to improve child-care practices. For example the ‘Plus’ could include providing vitamin A supplements in countries where there is vitamin A deficiency. Since 2001, Amway and its IBOs across Europe have been supporting UNICEF’s child survival programme. The need is great. One out of ten children in Kenya does not live to see its fifth birthday, largely through preventable diseases. Malaria is the biggest killer with 93 deaths per day. Only 58% of children under two are fully immunised. The work of the One by One programme is illustrated by a field trip undertaken by Amway IBOs to Kenya. The IBOs travelled to Kilifi in 2006 to meet children and to find out what the problems are in various communities. They act as champions spreading the message throughout their groups. In Kilifi, the focus is on trying to reach the most vulnerable children and pregnant mothers. The aim is to increase immunisation from 40% to 70%. Other elements of the programme involve seeking to prevent the transmission of HIV/AIDS to infants. As the Amway organisation grows and prospers, it is able through CSR actions to help communities to grow and prosper too. Developing a strategy A strategy is an organisational plan. Implementing a strategy involves putting that plan into action. In other words a strategy shows how a business will achieve its goals. The strategy thus enables an organisation to turn its values into action. Values are what a company stands for. An important value for Amway is being a caring company. Amway believes in demonstrating this caring approach and this is why it has partnered with UNICEF. All Directors design strategies for the whole of an organisation. Effective strategies involve discussion and communication with others. The views of IBOs are influential in creating strategies for Amway. Amway’s strategies for corporate social responsibility are cascaded through the organisation as shown below. Amway’s Global Cause strategy involves creating responsible plans that make a difference. However, the strategy is flexible. In shaping the strategy, research was carried out to find out which global causes IBOs support. The results showed that many favoured a cause that helped children. There was a clear fit between Amway’s aims to help children and UNICEF’s ‘Immunisation Plus’ programme for children. Objectives From the outset, Amway set out some clear objectives for its strategy. These were to: build loyalty and pride among IBOs and employees enhance Amway’s reputation as a caring organisation  make a real difference to human lives. Child mortality is particularly high in developing countries because of infectious diseases. Many children could still be alive if they had been vaccinated. For under  £12 a child can be vaccinated against these diseases and has a fighting chance to reach adulthood. UNICEF’s world child ‘Immunisation Plus’ programme is a fitting focus for the activities of Amway UK and its IBOs. The UK initiative is part of a European-wide fundraising campaign for children. It recognises the importance of building good working relationships with UNICEF in each market in order to launch fundraising programmes through Amway’s IBOs and their customers. The objective is to raise â‚ ¬500,000 (about  £350,000) every year until 2010 across Amway Europe. In 2005 Amway UK’s partnership was deepened through becoming an official Corporate Partner of UNICEF UK. The Corporate Partnership is a closer longer-term relationship which benefits both partners. Working together the two parties raise money for UNICEF. Identifying stakeholders  Amway’s Corporate Social Responsibility strategy has been developed with the interests of the followingstakeholders in mind: Communicating the strategy  Good, clear communication is essential in making sure that the CSR strategy relates directly to the company business objectives. Communication also helps in putting the strategy into practice. A number of communications media are used: 1. Face-to-face communication: Regular meetings take place between UNICEF, Amway and its IBOs. Through meetings with UNICEF staff, Amway is able to discuss the vision and objectives. It then passes the message on by meeting with IBOs. In 2005 the two organisations arranged a joint briefing day for  IBO Leaders. They were able to hear firsthand experiences from UNICEF staff about their roles and UNICEF’s work as well as where the money goes. 2. Printed material: Amway produces a monthly magazine for all IBOs called Amagram. 3. Public relations materials are also important, particularly at launch events for the initiative (e.g. in Milton Keynes in 2006). 4. Email communication: Email is very important in the company – it plays a significant part in keeping IBOs up-to-date. 5. Online activities: There is a micro-site dedicated to the Amway UK/UNICEF partnership on the UNICEF UK website. Fundraising Amway Europe provides support for fundraising to the extent of â‚ ¬500,000 (about  £350,000) per year through selling items such as: greetings cards multi-cultural gifts and cards stationery and wrapping paper toys for children. However, Amway UK’s support goes well beyond these activities. In addition, it involves staff fundraising events and raffles organised by the IBOs. UNICEF attends IBO major events (usually supported by 1,000 or more IBOs) where requested. A UNICEF stand outlines the work with speakers, literature and merchandise. Conclusion Amway is a family business with family values. Its IBOs are people who want to make a difference to the communities in which they operate and to the wider world community. This is Corporate Social Responsibility (CSR) in action. The clue to Amway’s success is the careful planning of its strategy and its involvement with manystakeholders in getting the strategy right. Of course, it is early days in the latest chapter of a strong relationship between Amway and UNICEF. Evaluation is taking place to measure the success of the initiative in terms of meeting fundraising goals. Customer research is carried out to test customers‘ views on the relationship and to find out how aware the general public is about what Amway is doing in the field of CSR. Sample study questions 1. What do you understand by the term Corporate Social Responsibility (CSR)? 2. Explain two actions that Amway and its IBOs are currently taking that involve CSR. 3. Analyse the key ingredients in Amway’s CSR strategy. Show how the strategy is designed to translate the vision into practical steps on the ground. 4. Recommend ways in which Amway could enhance and develop its impact on making every child matter.

Taiwan Living Culture

There is an issue comes up when Taiwan talks about culture conservation, which is the conflict between social development and preservation of military dependents’ villages. Taiwan is a place that lived by Holo, Hakka and indigenous peoples. Besides indigenous people, there are many mainlanders who came from mainland China. Those mainlanders came with Kuomintang government for political affairs that happened in China since 1940s. Hence, compare to indigenous people, military dependents’ villages, the places mainlanders were living, is actually a minor culture in Taiwan.Therefore, there are some difficulties for the culture-based workshops when they are trying to protect military dependents’ villages. There is lesser population who insist to protect their culture. Moreover, a number of residents were basically moved out from the villages. In this issue, we could study the issue with our cultural communication knowledge, especially identify the culture element that the issue brought by. Refer to the article title, preserving military dependents’ villages, the article is discussing about how the workshops trying to preserve military dependents’ villages and what are the concerns they are having.Since military dependents’ villages are minority culture in Taiwan, as well as they are not Taiwan’s local culture, we can understand how difficult the workshops’ tasks are. Hence, preserving military dependents’ villages is an issue. This issue was discussed recently. It was being studied since 1990s. We noticed that it was a trend of cultural discussion, which has no certainty beginning and ending. It is generally happened in Taiwan. Those active workshops were operating much in Kaohsiung and New Taipei City. There are some people who involved in this issue.First of all, there is a workshop called Association of Mainlander Taiwanese (AMT). It is formed in 2004. Yang Tsung-rong is one of board of directors of AM T. He is an Associate Professor at National Taiwan Normal University in Taipei too. He said that the workshop recently focuses on conserving the unique villages. The second involved party is Ministry of National Defense (MND). The land of dependents’ villages belongs to MND. There is a law named Act for Rebuilding Old Quarters. It assures MND to have right of demolish the village after the military dependents moved out.They will rebuild new apartments for military dependents. Sometimes, they sold the apartments in accordance with National Property Act to fund the construction of apartments. The third party is Lin Fung-ching, who is a deputy chief executive of Kaohsiung Military Dependents’ Villages Culture Development Association. The workshop was formed in 2007 and operates the Kaohsiung Museum of Military Dependents’ Villages. She agreed that less-is-more strategy which means preserving a limited number of the housing areas is sufficient.She understood the gov ernment’s concern since preserving all 888 villages is a challenge of local development. Nevertheless, she stated that preserving old buildings in a village is not enough. The fourth person is Wang He-ping, who is another chief executive of the Kaohsiung workshop. He supports the preservation idea and aims to preserve Mingde New Village, Zuoying District as a â€Å"living museum† that would see villagers continue to live in the village. Visitors can move into vacant houses to feel their day life culture. He enhanced that preserving the villages is promoting â€Å"green belt† concept.It would add to Kaohsiung’s tourism resources. He said that dependents’ villages are a minority culture, but they are not a minor part of Taiwan’s culture. Wang Ji-xin is the fifth person who involved in this issue. He is a founding board member of the New Taipei City Military Dependents’ Villages Culture Association which formed by year 2007. The associat ion is to preserve approximately 60 houses of Sanchong First Village. He is a former resident of the village too. He mentioned that bulldozers will also remove an irretrievable piece of Taiwan’s pluralistic culture.Sanchong First Village’s residents had move out and into purpose-built apartment buildings in New Taipei City by 2006. They could only make oral histories instead of make a living museum as Mingde does. Basically, Taiwan is a place that highly appreciates traditional culture. At first, they believed and followed the Chinese culture. Since 1990s, Taiwan started to focus on local culture. They appreciate Holo, Hakka and indigenous groups. Even Ministry of Education introduced the program called â€Å"Knowing Taiwan† which focused Taiwan’s history, geography and society instead of centered on mainland China.As the article mentioned, mainlanders who came to Taiwan with Kuomintang government had been allocated in certain places. They thought that st aying in Taiwan was temporary plan. However, the dream of â€Å"retaking mainland† faded and the mainlanders had to stay in Taiwan. According to government’s arrangement in 1980s, 90% of 110,000 households recorded in 1984, the dependents of mainlanders, who were military’s families, have left the villages. Nevertheless, some workshops tried to request to preserve the villages for culture conservation.At last, we found that the workshops perform so well which fight for their culture yet do not ignore the social development. What we learnt in communication and culture, we have no problem to agree that living lifestyle is one of culture definition’s elements. There is a set of pattern preserved and shared human activities among a social group from generations to generations. In this article, the dependents’ villages are recognized culture of what we learnt in class. The military dependents’ villages were brought by mainlanders from mainland of China.They brought their families to Taiwan as well. Hence, they started practice their normal life in Taiwan generations by generations. Moreover, there are pictures of their culture proof. For the first page, we can see a big house built at Mingde New Village in Kaohsiung. It is for higher-ranking officers. The second page has 5 photos. The top one is the narrow alleys in the military dependents’ village. The photo below it shows the mandarin words which means â€Å"Be calm amid confusion†. It would be probably the residents’ value oriented.The other two photos that wrote mandarin words, â€Å"One year to get ready, two years to recapture, three years to clean up and five years to finish the job†. The military has the purpose on recapture the mainland of China when they came to Taiwan. On the following page, there is a photo of some apartments. They are the new apartment buildings for military families such as these in Kaohsiung’s Zuoying Distri ct. We noticed that the villages’ culture had been gone. The other photo in this page shows the military dependents villages’ cultural festival in New Taipei City.The fifth page showed the military uniforms and identity cards at the Kaohsiung Museum of military dependents’ villages. The last page showed the selection of dishes at a Kaohsiung military dependents villages’ food festival in 2011 and a well-preserved living room at Sanchong First Village in New Taipei City. All of them are significant culture. This issue is quite similar to Malaysia’s not to demolish Jalan Sultan case. We noticed that culture preservation is important, especially the historical buildings. We understand social development is important too yet there are some ways to avoid from demolishing cultural buildings.As the photo we saw in fourth page, the original outlook and environment was gone after the rebuilding. It will be happened in Jalan Sultan if we do not fight for the preservation of culture. It is sad if we lost our significant culture on our land. Therefore, we should appreciate our culture and think the other ways to avoid from demolishing our significant culture. For example, Melaka had preserved those culture buildings and items. They then become elements of tourism and improving our national incomes. Hence, we should think twice before we made the cruel decision of demolishing some precious and valuable cultures.

The Challange of Love in Midsummer Night’s Dream by...

Four lovers each with his or her own challenge in love, Lysander and Hermia who love each other but may never be together, and Demetrius who loves Hermia and rejects Helena’s truthful devotion. Shakespeare’s writing style is the essence that brings forth the emotions within his works. Throughout a Midsummer Night’s Dream by William Shakespeare, commonplace literary devices are used to emphasize his style of writing. , Shakespeare depicts the theme of love’s difficulty, especially with the use of figurative language, such as metaphor and personification, to show that though complications arise in complex situations, the ability to overcome becomes the true meaning of love. wise In Act one, scene one, Theseus is forced to solve the†¦show more content†¦So, when Titania has her soliloquy, she describes Oberon’s jealousy as the â€Å"forgeries of jealousy.† That does not mean that jealousy, an abstract concept, can be forged. But it doe s imply that the jealousy is personified as a fictitious idea. Further along in her soliloquy, she says that there are â€Å"contagious fogs† which simply would not make sense literally, but the actual meaning, figuratively, is that revenge is contagious and so the personification of an object, fog, exaggerates the idea of revenge. Reading the exaggeration then, adds a more compelling idea the difficulty of love between Titania and Oberon. To paraphrase, throughout that same soliloquy, Titania references various problems with the world, including crops rotting, animals being put through pain and even various images of death of cattle. The metaphors here are implicative of the forces of nature that are sent into chaos due to Titania and Oberon’s quarrel. The specific reference to â€Å"The ploughman lost his sweat, and the green corn/ Hath rotted ere his youth attaind a beard/ The fold stands empty in the drowned field,/ And crows are fatted with the murrion flock;â₠¬  shows the metaphor of specific events that represent the world itself. By giving specific instances, Shakespeare describes the end of the world without love to support it, and he further implies the devastation that occurs with Titania and Oberon’s quarrel. Theseus becomes a world of figurative language in Act

Essay on Tobacco/Cotton Slavery FRQ - 1677 Words

Compare and contrast the experience of slaves on tobacco plantations in the early seventeenth-century Chesapeake region with that of slaves on nineteenth-century cotton plantations in the Deep South. What forces transformed the institution of slavery the early seventeenth century to the nineteenth century? When approaching slavery from a historical standpoint, it is a tendency to generalize the experience of slaves. However, slavery differs per region and time period. The differing climates of the Chesapeake region and Deep South determined the crops that would be grown and consequently the severity of slave labor. Likewise, over time slavery evolved from a class based system (poor indentured servants working alongside blacks) to a†¦show more content†¦Tobacco was an appealing crop for planters, for it cost pennies to purchase and sold for much more. As a result, the slave trade expanded, and many companies sought to join the lucrative trade. This is shown by the Royal Afric an Company losing its monopoly in 1698. By 1750, blacks comprised nearly half of the population in Virginia. To ensure the preservation of racial slavery, new slave codes deemed that the children of those enslaved would also be enslaved. Thus the concept of slavery for life was established. This furthered the claim of planters that the blacks they owned were in fact property or â€Å"chattels†, making the racial basis of slavery unquestionable. It is clear that America was no longer just a society with slaves— the institution of slavery was integrated with race, the economy, politics, as well as everyday life. In addition to tobacco plantations, cotton slavery was also expanding in the Deep South. As the soil became exhausted from growing tobacco in the Chesapeake area, many slave-owners found it more profitable to sell their slaves to southern plantations. Thus, though slavery remained in the Chesapeake area, the growing cotton industry moved its epicenter to the Deep South. The major forces that caused this shift will be included in the paragraph about the end of slavery. The soil was beginning to become overused because of the intensity of tobacco

Creating A Small Business Computer And Data Security

Abstract The purpose of his proposal is to provide inquiry and identify the best way to implement fundamental plans to individuals who wish to build and run a small business in addition to the lack of information they may bear on the importance and sustainability of protecting their networks and data against cyber-attacks. Figure 1: Map Display of international cyber-attacks. Introduction In recent years, Cybercrime has increased radically and it is becoming more vital for people to grant protection on their computers and data just as they do with anything else they deem needs to be secured. The improved rate for the need of security also applies to conceptual institutes of small businesses. Small businesses keep record of client, personal, product, and explicit company finance information and data. With this wealth of information and the increase in cybercrime, small businesses need an effective solution to defend their computer systems and data from cyber-attackers. 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Having A Happy Job Essay Example For Students

Having A Happy Job Essay I need a job. How many times have I heard that one Ive heard it a million times. Living in a modern society based on a green piece of paper, I am burdened, and feel it maybe even impossible to survive without one. Without money, I wouldnt have cars, clothes, livelihood or maybe even my health. Today it is simple, to luxuriate in finer things you need money, and to get money, I need a job. I hate my job. How many times have I heard that one? A million and one. It seems nobody today is content with his or her job. So why do it? Because I have to work; hence, I dont have an option. I feel that most people, like myself, find their place of work rather uncomfortable; however, I still need to keep my job. For the last two summers, I worked a job, which at first I thought was ideal. I was a PC/LAN Coordinator at Chippenham Hospital. How neat, I thought, I love to work with computers, and they are paying me eight dollars an hour! I even had and office and everything. Starting out there was so intoxicating; I was able to practice my computer networking expertise and it almost seemed like it wasnt any work at all. Soon things became repetitive, I started getting bored, and I was getting instructed to do more new tasks every day. I felt dissatisfied with the menial tasks I was given, and, although the paycheck was generous, I felt frustrated at the end of each week. I felt my boss was nice to me, but this was just not a job that stimulated my interests. The amount of deskwork was boring, and I enjoy being around people and moving to different locations during the workday. Soon enough I hated my great job! I made the decision an office was definitely not the vocation for me. It even got to the point where I would feel apprehensive about coming into work every day, because I knew I would be doing the exact same thing in the exact same place. Then I set out a goal in my life: I will not anguish myself with a job with which I am not happy. I believe this objective is important if I am going to a workplace every day that I hate, then I need to find a way to find another occupation that interests me. I see too many people for whom work ruins their lives, and I dont believe my work should add so much stress that I have time for nothing else. How can I live with that choice? Simply, if I every find myself in a miserable job, I will leave because lifes too important to be wasted away at a job that I dont like. This is why I am planning to live my life in a career in whatever I will enjoy doing, so I wont be devaluing my life in any manner. Category: Philosophy

Justifiable Vengeance

‘Lamb to the Slaughter’ and ‘Mother Savage’ are two short stories depicting Vengeance as expressed in the perceptions of the writers; Roald Dahl and Guy De Maupassant respectively. Both stories reflect aspects of human cruelty, perversity, and violence displayed by female characters. Lamb to the Slaughter published in 1953, tells the story of Mary Maloney, who deliberately clubs her detective husband Patrick to death, after he had revealed to her his plan to abandon her.Advertising We will write a custom essay sample on Justifiable Vengeance specifically for you for only $16.05 $11/page Learn More ‘Mother Savage’ on the other hand, tells the story of a widowed woman who is driven by her son’s death in war to kill four Prussian soldiers she had been quartering. To express the character of the woman, Guy observes her to be â€Å"made of a stuff similar to that of the men from the country side- a hardy old† (12).This paper offers a brief analysis of appeal of logos as expressed in Dahl’s ‘Lamb to the Slaughter.’ A perfect appeal of logos in Roald Dahl’s ‘Lamb to the Slaughter’ is well expressed by Mary Maloney in her persuasive way to stay out of guilty. Having killed her husband, Mrs. Maloney takes her time to rehearse several times in front of her bedroom mirror on how to come up with a smart impression that will never raise any doubts about what she had just done. This is before she went out to pick some items from the grocery, to create an alibi by making the grocery owner believe that everything was fine. â€Å"Patrick’s said he’s a bit exhausted and doesn’t want to go out tonight, and he’s caught me having no vegetables tonight† (Dahl 5). In all this while, Mrs. Maloney appeared normal and her unusual happiness would not pass as a gesture of suspicion to Sam. The power of reasoning applied in this setti ng is finally seen when the detectives investigating her husband’s death approach the grocer for questioning. Coming out clear from the observation of the grocer, â€Å"The lady had acted normal and a bit cheerful and there was no doubt that she was going to give her husband a wonderful supper† (Dahl 16). This assurance by the grocer had removed any doubts which the detectives would be having about Mrs. Maloney. Through this intelligent logical approach, Mary Maloney succeeds in confusing the detectives’ further attempts to establish the circumstances leading to the death of Mr. Maloney (Rich A23). In real sense, she is the killer of her husband but no one could think of her that way. This setting however, is certain to raise serious arguments. It raises much controversy just how the appeal of logos is expressed in the story. The style is made to create a big fuss on the work of the detectives whose combined effort does not seem to come anywhere near the truth. The detectives are searching the killer from outside while in real sense, she is there with them and there is no way they could have suspected it.Advertising Looking for essay on literature languages? Let's see if we can help you! Get your first paper with 15% OFF Learn More Another thing, the appeal of logos in this setting was well crafted but it failed to meet the requirements of high reasoning from the side of the detectives and there was no way this would convince the readers about its intended meaning. The writer has made the detectives to appear sympathetic with Mrs. Maloney, just the same way he makes readers to feel and this underestimates the role of detectives in the society. Even though they have manifested great expertise in their work so far, they have failed in their obligation completely. The truth of the matter here is that, the detectives had been caught in the charm of the woman who seemed to manipulate them the way she liked. The appeal of logos ha s been exaggerated a bit by making the woman more elusive in her persuasions. For instance, as we all know, it is not easy for investigative officers to accept food or incentives from their suspects, but in this case, it would happen. After a little convincing from Mrs. Maloney, the detectives were happily feasting on the same Lamb’s leg that was used to club Patrick thus spoiling the only possible piece of evidence that could have led them to the truth. As a result of this, Maloney is convinced that there is no way her secrets will ever be discovered. Another outstanding failure in the way logos apply in the story is that, they have been carried up to the end and this makes the story lack of the most significant component of stories; the resolution. Taking the view of Dahl’s ‘Lamb to the Slaughter,’ the killing of Patrick’s is a first degree murder. As the killer would perceive it, this was indeed the best way to satisfy her hopeless feelings. Acco rding to Bentham, â€Å"humans would be guided by the desire to achieve peace and happiness by carrying out revenge† and there is no any doubt that Mrs. Maloney had planned for the death of her husband since the moment he revealed to her about his plans to abandon her (36). Considering her expectant status, this would be the worst news she would expect to hear from her partner in life. That same evening, she clubbed her husband to death and she seemed satisfied in the mischievous action. To the nature of things, she’d better kill her husband rather than facing the humiliating feeling of losing him to the outside world, and probably to another woman. Mrs. Maloney was primarily motivated by the surging urge of recovering her peace normal by doing something that would avert her suffering. However, was innocent and his punishment in this brutal manner was not justified and he didn’t deserve it in the first place. Works Cited Bentham, Jeremy. An introduction to the p rinciples of morals and legislation. New York: Oxford University Press, 1996. Print.Advertising We will write a custom essay sample on Justifiable Vengeance specifically for you for only $16.05 $11/page Learn More Dahl, Roald. Lamb to the Slaughter. New York: Penguin Books, 1995. Print. Guy, Maupassant. Old Mother Savage: a tale of the Franco-Prussian War. New York: Frail Sister Comics, 2008. Print. Rich, Ferdinand. â€Å"Lamb to the slaughter.† The New York Times 12. 13 (1997): A23. Print. 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